Transparent chain from farmer to consumer
An increasing number of consumers want more information about the origin of ingredients, responsible nutrition and conscious cooking. Verstegen has blockchain to meet this need. Verstegen uses blockchain technology for a fair, transparent and sustainable chain from farmer to consumer. The first chain made transparent is the nutmeg chain. Nutmeg farmers are actively involved in this technology in order to improve their entrepreneurship conditions. We also want to give future generations good perspectives to work in the herb and spice chain.
Follow the journey of nutmeg
Scan the QR code on the packaging of the Back to the Origin nutmeg and learn more about the origin of nutmeg. You can see which farmer has grown your nutmeg and whether he has received a good price. The farmer has verified this himself through the technology. The nutmeg is available at supermarket Coop.
Bargaining position of the farmer
Verstegen wants to invest in a sustainable and future-proof food system, with transparent and short chains. We stimulate their entrepreneurship by actively involving farmers in the production chain. Its purpose is, among other things, to improve the bargaining position of the farmer. They also become more involved in the process. Scan the QR code on the packaging of the Back to the Origin nutmeg and learn more about the origin of nutmeg. You can see which farmer has grown your nutmeg and whether he has received a good price.
Back to the origin with the Verstegen nutmeg
Nutmeg is delicious, of course, but is it also fair? Thanks to blockchain technology, you can see exactly where nutmeg comes from, what quality it is, by which farmer it was grown and whether the farmer received a fair reward for it.
Trust in the chain
With blockchain technology, everyone in the chain can gain insight into and trust each other. This ensures a fair distribution and good cooperation. The interest of the farmer plays an important role in the investment of future generations. Verstegen wants to contribute to a better income for farmers. This is also in mutual interest: if the farmer does not have the money to plant new nutmeg trees, both the quality and the supply will decrease.
The right price
If the farmer confirms anonymously whether price agreements have been fulfilled, other players in the chain can see whether this is going well. They can scan the QR code on the packaging of the Back to the Origin nutmeg. If the payment is not made properly, everyone will immediately see. Verstegen pays a higher price than the market price, which is why it can promise you the best quality herbs and spices. You can check whether the nutmeg is also of that promised quality.
Do Indonesian nutmeg farmers earn a living income? Fairfood figured that out for us. Unfortunately, nutmeg farmers still earn too little for a living income, which is influenced by several factors. Which factors? You can read that on the Fairfood website.
Meet our farmer
Ultimate transparency: knowing who grows your food. With the blockchain application of Verstegen Spices & Sauces and Fairfood, you get to know the farmers behind your nutmeg. Farmers like Tony, Pransisko, Hetty and Jamal for example. Verstegen looked up some farmers to find out more about themselves, their business and their dreams. Today we speak with Rahmawati.